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| Logo of the first Montenegrin CV generator |
Well, it's been a while since I've blogged so I thought I should share the news with you. :) I'll dedicate this post to Montepass campaign that included Print + Video and was executed by daa Montenegro. The first time I was approached by Anton (our contact from Montepass.com) I was quite excited we were about to embarge in a fun and productive project. Once in a while we get projects like this one: one that we enjoy doing, that it's not dedicated to a big business but rather an initiative by young and promising entrepreneurs.
We decided that the punch line for the campaign will be "From now on the job looks for you" or in native language "Od sada posao traži vas". The key components to the campaign were elements of both the need to have a CV that is easy to fill, very comprehensive, detailed and visually pleasing and the other part of the Montepass is that companies buy the CV database to search for future employees. Knowing Montenegrin mentality we gave our best to attract all employed and unemployed citizens to fill out their CVs. Who knows - maybe it's today when they get a new job offer.
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| One of the snapshots from the video |
The video was done in HD resolution (720p) and was developed in Adobe software (Illustrator, Photoshop, After effects and Premiere Pro).
It was great fun working on the project and we hope it gets the success it deserves.
Kudos to Bada who designed the visuals and was involved in the whole process.
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